Blog posts
ReadMe (2022-2024)
- How to Write API Documentation Everyone Can Read
- API Workflow Automations with Josue Negron of OneTrust
- What is API Documentation (and Do You Really Need It?)
- DriveWealth’s Justin Jenkins on DX & Improving Your Docs
- The Ultimate API Documentation Checklist
- Technical Writing for APIs: Q&A with Beth Favini, Director of Product Documentation at Couchbase
- Hubs We Love ♥ Little Details With a Big DX Impact
Zoho (2019-2022)
- How to Audit Your Marketing Results
- Planning a Low-Code Development Project
- Marketing Channels: Cross-Channel Marketing Strategies and Examples
- Choosing a Mobile App Revenue Model
- 3 Types of Systems Your Remote Business Needs
- Analytics and ROI: How to Track Your Social Media Progress
Rebilly (2018-2019)
- One-Time Sale vs. Subscription: What Makes Customers Buy?
- Stop the Cycle: How Content Can Slow Your Churn
- Digital Subscription Products That You Can Sell With Zero Coding
- Customer Satisfaction: How to Create a Lasting Onboarding Process
- Strength in Numbers: Choosing the Best Pricing Structure for Your Business
Freelance work (2014-2019)
- Clubhouse / Shortcut: How to add value with cross-functional teams
- Clubhouse / Shortcut: Octane AI’s VP of Product on fostering open communication in remote teams
- Zapier: How to Find and Hire a Virtual Assistant
- Shopify Plus: What is Project Management? A 101 Guide for Fast-Growing Ecommerce Businesses
- Ecwid: How I Kickstarted My Business: Crowdfunding Tips for Online Sellers
- Personal Medium: The side project survival guide: making time to work on everything as a freelancer
- Hackernoon: How to build a better marketing team
- Fizzle: The Five-Step System for Prospecting, Pitching, and Landing Freelance Clients
Case studies & sales collateral
Case studies
ReadMe
- How Gusto uses ReadMe to manage multiple APIs and keep their customers payroll-compliant
- Faster collaboration and a unified experience: Why Akamai switched from a custom solution to ReadMe
- Great DX starts with good documentation: How DriveWealth used ReadMe to revamp their documentation and workflows
- How OneTrust uses ReadMe to scale their API documentation and workflows
Rebilly
Freelance
- Clubhouse / Shortcut: FullStory case study
- Clubhouse / Shortcut: ModCloth case study
- CVENT: Ritz Carlton San Francisco Success Story
- Shopify Plus: Hawkers case study
- Shopify Plus: NOBULL case study
Sales & conference collateral
ReadMe
- Why DX Matters: Driving API Success with a User-First Approach
- Build vs. Buy for API Documentation (and a more specifically cost-focused variant for the sales team to test)
- Conference collateral: ReadMe Micro: Because Microservices Deserve Big Solutions
- Conference collateral: Developer Dashboard: Personalized, Realtime API Insights Inside Your Docs
Zoho
- Incorporating Integrated Analytics into Employee Workflows
- How Data Analytics Spur Innovation for Big Business
Lead magnets & email copy
Zoho
Rebilly
- The Retry Strategy: How to Increase Your Customer Lifetime Value by a Minimum of 43%
- Your Six-Month Checklist for Subscription Success
- How to Choose Your Payment Gateway(s): Guide & Checklist
- The 6 Must-Haves From a Subscription Billing Software and Why You Need Them
- One Simple Trick to Dodge Downtime After Losing Your Merchant Account
- The Rebilly Guide to Optimizing Your Pricing
- Reducing Chargebacks and Fraud
- Shut Down by Your Payment Gateway? Here’s How to Stop Losing Money (and specific versions for Stripe and PayPal)
Clubhouse / Shortcut
Multimedia
Infographics
- The State of Subscriptions: Growth, Trends, and What’s Coming Next (writing, design direction)
- How Much Are Chargebacks Costing You? (writing, design direction)
Audio & video
- Unplaced (fiction podcast—script-writing, production direction, marketing/promotion)
- Serendipity City (actual-play podcast—creation/concept/GM, soundscaping, audio editing, marketing/promotion)
- How to Build a Freelance Business in 90 Days (2014 video for freelance client, concept, speaking, recording, video editing)